“This Sony Ericsson experiential concept is a highly modular and innovative approach to retail. High impact graphics are easily interchangeable, enabling a fully customisable environment whilst retaining a consistent global design language.”

s.e from neil mason on Vimeo.

peter blake meets adidas.

Adidas launches there new Chelsea football shirt! Peter Blake an avid Chelsea fan was happy to work with us to creat the creative. The concept was the avid fan, reflecting past present and future fans that have dedicated so much passion to the club and the game. Once you purchase the shirt you get a ltd edition peter Blake print dedicated to Chelsea.

adidas be stronger

We came up with the look and feel of adi’s new campagn.


This was a while back myself and Nick Randle worked on this creative that went round london galleries.