Puma Miami

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Challenge
How to create a digital, retail and ‘gift with purchase’ experience for Puma and the retailers Size? and Sneaker Freaker.

Insight
To celebrate their 10th anniversary, Size? teamed up with Puma to create five limited edition product ranges. With contributers including SNS, Sneaker Freaker and Bodega, we were asked to produce unique branding and retail environments for each new range as it was released over the course of their tenth year.

Solution
We gave each of the five areas of collaboration a very distinct look and feel. Each collaboration had a theme, retail solution, gift with purchase and digital aspect. The campaigns ran for five months, one a month across Size? stores in Europe. www.puma.com | www.size.co.uk